Dreamforce, Workday & More: Free Admission at Gold Club for Convention Attendees
September 15, 2025
San Francisco has always been a city that thrives on energy, innovation, and the people who bring it to life. Over the past year, that energy has been returning stronger than ever. Streets are busier, restaurants are full, and convention halls are packed. A recent KTVU article reported that even though summer has ended, the tourism boom in San Francisco is showing no signs of slowing down.
For visitors flying in for conventions, this is the perfect time to explore the city. And for locals, it means a steady stream of energy that keeps downtown buzzing. At Gold Club San Francisco, we’re celebrating this wave of activity with a special offer: free admission before 9pm to anyone who shows a convention badge at the door. Whether you’re in town for work, networking, or industry insights, we want to make sure your nights are just as exciting as your days.
Why Conventions Are Driving San Francisco’s Tourism Boom
San Francisco has long been a hub for business and technology gatherings, but recently the city has doubled down on creating a more welcoming environment for large events. Hotels are seeing higher occupancy rates, local businesses are benefiting from the influx of visitors, and the Moscone Center remains one of the busiest convention venues in the country.
Conventions don’t just bring in attendees. They bring in vibrancy, late-night networking, after-hours celebrations, and a spirit of connection. This energy spills into surrounding neighborhoods, and Gold Club, located conveniently downtown, is perfectly positioned to be part of that experience.
Workday Rising
Another major event this September is Workday Rising, running September 15–18 at Moscone Center. Focused on finance, HR, and IT professionals, Workday Rising draws thousands of attendees who are passionate about the future of business technology.
For those who want to unwind after a day of learning and networking, Gold Club is offering free admission with a convention badge. If you’re attending Workday Rising, make plans to book a reservation early so your group has a table waiting.
Spotlight on Dreamforce
When you think about San Francisco conventions, Dreamforce is often the first that comes to mind. Taking place October 14–16 at the Moscone Center, Dreamforce is Salesforce’s annual event and one of the largest software conferences in the world. Thousands of attendees from across the globe gather for product launches, educational sessions, and keynote addresses from some of the biggest names in tech.
The excitement doesn’t end when the sessions wrap up. Attendees pour into the city, looking for places to continue conversations, meet new people, or simply relax after long days. Gold Club offers the perfect setting — high-energy, fun, and just a short ride from Moscone.
The AI Conference at Pier 48
San Francisco is also hosting The AI Conference on September 17–18 at Pier 48. This event will feature some of the most forward-thinking voices in artificial intelligence, drawing engineers, founders, and innovators to the waterfront.
Pier 48 is only a short trip from Gold Club, making it easy to transition from deep discussions about the future of technology to a night of fun, premium cocktails, and live entertainment. Be sure to view our drink menu or ask about bottle service to elevate your evening.
Scaleup Summit
Happening September 16–18, the Scaleup Summit brings together startups, corporate innovators, and investors who are focused on growth and global expansion. It’s a gathering of ambitious entrepreneurs and business leaders, and just like with other conventions, Gold Club welcomes all attendees with free entry when you show your badge.
This summit is all about making connections, and our venue is an ideal spot to continue building relationships in a lively and upscale atmosphere.
Radiation & Medical Convention
From Saturday, September 27 through Tuesday, September 30, Moscone Center will also host the Radiation and Medical Convention, an event drawing roughly 10,000 professionals in healthcare, medical research, and technology. With its large attendance and important subject matter, this convention will bring another major wave of visitors into downtown San Francisco.
Whether you’re here to present, learn, or connect, Gold Club invites you to relax after the long days. Celebrate breakthroughs, network in style, or simply take the edge off — all with complimentary admission for badge holders.
Why Gold Club Is the Perfect Convention After-Party
We understand that conventions are about more than panels and keynote speeches. They’re also about building relationships and enjoying the city while you’re here. That’s why Gold Club makes the perfect destination once the sessions wrap.
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Free Admission with Badge: No strings attached — show your badge, skip the cover.
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Premium Drinks & Bottle Service: Explore our menu or reserve bottle service for a VIP experience.
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Top-Notch Entertainment: Our entertainers bring the energy every night.
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Group Celebrations: Planning something special? Gold Club is a popular choice for bachelor/ette parties.
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Always Something Happening: Check our events calendar to see what’s happening while you’re in town.
San Francisco is in the middle of a convention renaissance, and September through October is one of the busiest seasons in years. Dreamforce, Workday Rising, The AI Conference, Scaleup Summit, and the Radiation/Medical Convention are just a few of the major events bringing tens of thousands of professionals to the city.
For all of them, Gold Club is ready to be part of your experience. Whether you want to network, unwind, or celebrate, our doors are open. Don’t forget — show your convention badge for free admission, and make your night in San Francisco one to remember.
HOURS
Sun - Wed: 7pm - 2am
Thurs: 11:30am - 2am
Fri: 11:30am - 4am
Sat: 7pm - 4am